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Sipromac Refreshes Itself With a New Brand Identity

Sipromac, manufacturer of vacuum packaging equipment, unveiled its new identity with the launch of a new transactional website focusing on food waste reduction.

Sipromac

This new approach aims to create a unique identity to Sipromac, facilitate the shopping experience, and democratize the use of vacuum packaging for everyone. With its new logo and its flavorful brand image, Sipromac aims to distinguish itself with a surprising tone that assumes itself in a mature market, yet full of potential.

“At Sipromac, our mission is to create sustainable solutions so everyone can preserve food and eliminate food waste. Every restaurant, butcher shop, or grocery store should own a vacuum sealer," explains Maxim Jacques, Product Manager. “Vacuum packaging has, for long, been thought of as either a sous vide cooking tool or a piece of equipment exclusive to food processing plants. It’s so much more than that.”


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