Navigating the Cybersecurity Minefield of Generative AI

As AI adoption spreads—from the back office to the shop floor—it’s opening up new cybersecurity challenges that many organizations haven’t yet prepared for.

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PMMI

It’s no secret that generative AI is transforming the way we work. Tools like ChatGPT, Microsoft Copilot, and Google’s Gemini (formerly Bard) promise to boost productivity, streamline repetitive tasks, and unlock new insights from data. But as AI adoption spreads—from the back office to the shop floor—it’s opening up new cybersecurity challenges that many organizations haven’t yet prepared for.

As PMMI members explore AI-driven innovation in packaging and manufacturing, it’s crucial to understand the risks beneath the surface—and how to manage them before they become a liability.

Shadow AI: The new shadow IT

Just as “shadow IT” once described the unsanctioned purchase of cloud applications used outside of IT’s visibility, “shadow AI” is emerging as a fast-moving threat. Employees may be pasting sensitive customer data, product specs, or internal financials into free AI tools to get quick answers—without realizing that these platforms might retain, learn from, or expose that information.

💡 Reality check: Some free AI tools log user inputs to improve their models. That means your proprietary data could become part of someone else’s AI output.

Prompt Injection: The AI version of a cyberattack

Generative AI systems rely on user prompts to function and train the large language model over time. But what if those prompts are manipulated?

Prompt injection is an emerging attack where hackers trick AI systems into revealing secrets, rewriting code, or taking unintended actions—sometimes by embedding malicious instructions in files, web pages, or even emails. As more business tools incorporate AI (think: CRM assistants or customer support bots), the risk of prompt abuse grows.

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