OEMs Grapple with COVID-19: ProMach’s Strategy for Keeping Business as Usual

PMMI’s UnPACKed podcast shares insight on how packaging and processing OEMs can handle business during the Coronavirus pandemic.

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As the U.S. government begins to lockdown entire states, close down nonessential businesses, and ban travel in response to the Coronavirus (COVID-19) pandemic, OEMs are faced with tough decisions and obstacles on how to run business. With these unprecedented times, PMMI, the Association for Packaging and Processing Technologies, is taking its position as the bridge between the makers of goods and the packaging and processing suppliers they rely on very seriously. 

The association is speaking with the leaders of North American OEM businesses, both large and small, to see how they are adapting operations to mitigate the effects of COVID-19. PMMI is delivering the insight and advice they are gathering from OEMs through its UnPACKed podcast with new episodes every day.

Here is a transcript of the first conversation in the podcast series:

ProMach’s Mark Anderson Addresses Global Business Management During COVID-19 In the first of a special UnPACKed with PMMI podcast series, PMMI interviewed ProMach, Inc. President and CEO Mark Anderson. Anderson candidly shares how the company managed its operations in China and Europe in the wake of the COVID-19 crisis, and how they continue to evolve their business strategy at home and abroad during these ever-changing days. While a supplier, ProMach's operations mirror many of the situations that companies in the packaging and processing industry are now facing every day.

Mark Anderson on communication during the pandemic: It’s been a situation we've been dealing with for a while because we have facilities in China. We also have a large facility in Italy and France. I just had a large conference call with all of our senior managers with a couple of hundred people on the phone yesterday and gave them our perspective of the current situation. And I just kind of want to walk through what we told them and what our situation is and how we're dealing with it across ProMach. This is an unprecedented time. We are all dealing with a situation that none of us have ever dealt with before. Across PMMI and ProMach, we have wonderful leaders and managers that care about their people and care about our industry. This is a situation that is evolving on an hourly basis, which means the message that we're delivering now is something that is incredibly likely to change as it evolves. And as we learn more, we have great leaders across the whole ProMach organization, my network of companies, and great leaders that care about their people. So, I'm very sure that they're going to make great decisions.

On meeting new, critical demands from end-user customers and supporting the supply chain: Our customers really need us right now. We are right on the firing line of what's going on in the world. In North America, we've all seen the videos of stockouts in grocery stores. I was just there yesterday, and it looks like a war zone right now. I personally feel a civic responsibility to support the supply chain.

With restaurants closing in North America, that is only going to make the run on grocery stores that much more significant. So, we're really focusing people into the supermarket channel and drugstore channel. And it is putting a tremendous amount of pressure on our customers. I personally feel a big responsibility to use the creativity of our organization to figure out how to keep our employees safe. That is number one most important priority, but also use the creativity of our organization to figure out how to keep running so that we can support our customers.

On aftermarket and support: The priority is aftermarket—parts and service. We think that our customers are running full blast right now. But I am hearing some customers aren't really changing over, which means they're just choosing one flavor of whatever it is that they're manufacturing and running without setups and without changeovers so that they can get as much product out and get it to the store shelves. I think they're struggling a bit with source of supply cans and the materials that they need to provide the products that they're delivering. We are one of those tier one vendors to the consumer product industry. It's our responsibility to try to keep the businesses running as much as we possibly can. That's the tough part of our business and the excellent part. We have a responsibility to our communities to keep running, but we also have a very important responsibility to our people.

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