Agenda at-a-glance

TUESDAY, MAY 16RECASTING THE ROLE OF PACKAGING INNOVATION8:45 a.m. Packaging’s New Role Raises its Standing in the Value ChainJim Peters, Director of Education, IoPP9:25 a.m.

Pw 10127 Summit 03

Innovation: Discovering the Opportunity

George Kress, Vice President Corporate Package Innovations, Estee Lauder Companies

9:25 a.m. P&G: The Strategy is Branding, and a Key Tactic is Packaging

Debbie Kokoruda, Associate Design Director/Design, Baby Care, Procter & Gamble

Bill Thiemann, Vice President & Director of Brand Strategy, LPK

10:10 a.m. Networking Break

10:40 a.m. Delivering the Second Moment of Truth—Consumer Insights on Packaging Functionality

Scott Young, President, Perception Research Services

11:45 a.m. Networking Lunch

Hosted by the International Safe Transit Association (ISTA)

The Logistics Side of the Equation

Joan Pierce, Vice President, Global Packaging, Global Supply Chain, Colgate-Palmolive Co.; President Elect, ISTA

DRIVERS AND SOLUTIONS FOR CHANGE

Track Moderator:

Tony Petrelli, Executive Committee, Paperboard Packaging Council; Vice President Marketing & Business Development, Caraustar

Track Moderator:

Eric Greenberg, Esq.,

Eric F. Greenberg, P.C.

Concurrent Sessions

1:00 p.m. How Club Stores Drive Packaging

Michael Clayman, Editor, Warehouse Club Focus

1:00 p.m. Advances in Barrier Packaging

Speaker to be determined

DuPont Packaging & Industrial Polymers

2:00 p.m. What Women Want to See, Feel, Understand About Your Package

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