Form, function and standardization combine for HMI 3.0

Learn how some OEMs balance flexibility with familiarity in the human machine interface.

The broader human machine interface (HMI) represents the man/machine handshake, the joint at which humanity ends and the humanity’s creation begins. But it’s not a static thing. There are slow, almost geologic forces at work that are constantly chipping away at the HMI landscape, while the occasional deluge event, like the mobile touchscreen revolution, creates a momentous leap forward. It’s a constantly moving target, and it’s moving at an interrupted pace.

But within the packaging and processing space, the HMI is in a unique state of limbo, still lurching forward, but held equidistant between the past and the future of the technology. Tip-of-the-spear consumer HMI products from Apple and Android drag industrial HMIs forward, sometimes kicking and screaming. Meanwhile, the requirement for longevity acts as an anchor to progress. Obsolescence is difficult to plan for in HMIs, as the HMI technological trajectory outpaces that of the machines they serve. Internal forces are at work, too, with the physical size of a touchscreen pad being a limiting factor at both large and small extremes.

Considering HMIs can only exist in a sweet spot within such a host of practical, external and internal constraints, you’d think there would be precious little wiggle room for variety among packaging and processing machine HMI styles and functions. But, the opposite is the case. HMIs have been a real wild West, varying from machine builder to machine builder with little to no standardization. And with a sparse labor market, the need to train operators on a new HMI ‘language’ at every interface – several existing within a single line—becomes daunting. 

Is there a common ground? Where can OEMs practically standardize, and where do we have to stay flexible? It’s a difficult tightrope to walk, but design and applications engineers and many leading OEMs are already walking it daily.

The Apple Effect and practical expectations
The consumer mind snaps to the smartphone or tablet when thinking of HMI, as that’s what’s in everyone’s pocket. This can be called an Apple Effect, for lack of a more agnostic term. But it’s important to first set realistic expectations as to what can reasonably be done with HMI in the packaging and processing space, to disabuse the expectation of an iPhone 6s interface as your typical palletizer control.

First, there’s a different mindset at work when using an iPhone compared to interfacing with machinery. According to Bob Williams, general manager, Axon, a division of Pro Mach, his customers and operators alike are addressing a practical necessity, not an emotional one. “Quite simply our machines put a label or a tamper evident feature on a customer’s product.  Our customers buy our machines not for what they are, but for what they do, i.e. applying a means to communicate their product’s value to consumers, or providing a safe, secure, authentic product.  So at Axon, we recognize that as much as we may love our machines, they are a means to an end.  It follows then that for Axon, and every OEM, the HMI is one of the most critical components of our machine; for it is through the HMI that the operator sets the production parameters to most efficiently and effectively produce the best looking finished product.” 

Not to mention, Apple technologies are produced in the millions, for the millions. Packaging machinery HMIs are not, so there’s no economy of scale to go into improving the HMI experience. And scale is necessary to keep in mind when translating HMIs to our industry.

“We see people sometimes balk at machine prices, saying, ‘A person could buy a BMW for that price, and a BMW looks a lot better and has a lot more horsepower,’” says Greg Berguig, VP, marketing, PAC Machinery, San Rafael, Calif. “As we know, you can’t compare a $300 Apple iPad, made in the millions, to something made for a specific task, in a comparatively tiny quantity, going through several levels of distribution.”

The perception of high tech mobile moved quickly from an executive-only luxury to an everyman’s tool. Apple ubiquity has taught all of us, machine operators included, to expect the best—the best is the baseline. Those entrenched in the Apple or Android interface are underwhelmed at best when looking at a typical packaging machine HMI, but those folks aren’t looking through an appropriate lens.

Price points are also important to keep in mind in the context of machine variety. According to Dr. Bryan Griffen, group engineering manager, Nestlé USA, and Organization for Machine Automation and Control (OMAC) chair, HMI displays should be commensurate to the machine’s price and complexity.  

“You have some machines that are small and less sophisticated, and then extremely sophisticated massive machines that cost $500,000. You don’t want to be killing a fruit fly with a bazooka by splurging for a fancy system on a really basic machine,” he says. “That’s why we always want to introduce scalability when we talk about standardization.” 

Looking forward while tethered to the past
Unlike to Apple, backward compatibility is a constant issue to industrial HMIs. PAC Machinery’s Berguig mentions recently looking at Android industrial tablets off which the company’s machines could run—compared to most current industry supplier offerings, this tablet would provide a user friendly experience. But the drawbacks are currently too great.

“One major concern is that even though some software allows you to run a PLC integrated to an iPad, what happens when that iPad model is phased out in a year or two? Manufacturers of controls have an advantage in this department; they are backward compatible for 15 to 30 years. Apple isn’t. ”

Speaking of backward compatibility, Ryan Edginton, President/CEO, All-Fill, Inc., Exton, Pa., speaks of it as a necessary evil. “We actually support the old HMIs to a fault. What I mean by that is, oftentimes, we try to make an HMI obsolete because it is expensive and time consuming to support from the manufacturer of the device. Users of our machinery may be best off upgrading at the point of component failure. Controls do go bad, it is inevitable and I believe this is not only a challenge for us, but for everyone in the industry.”

Yet another consideration in defining the practical rationale for a gap between consumer and packaging HMI is a generational gap itself. Though some operators may be digital natives, executives and purchasers more often are not. The Apple Effect is magnetically pulling operator expectations in one direction, but it has little bearing on the current leadership. As generations shift, and digital natives assume leadership positions, Berguig expects a stronger pull towards more standardized and intuitive HMIs.

“The funny thing is how people now relate to cell phones, as a generation, is the same way that the operators relate to the machinery and machinery controls,” Edginton says. “Our grandparents might have a tough time dealing with the latest and greatest cell phone features, but when you talk about HMI, you have to go with what’s simplest for the operator. For example, an operator who worked on a machine with an alphanumeric keypad for years may not want to switch because it is what they are most comfortable with. The younger generation of operators however gravitates and feels connected to the machine that resembles the phone in his pocket. We try to keep our software relatively consistent across our product line so our customers with multiple machines can easily navigate the screen from machine to machine.”

Learn to crawl, learn to walk
In the mean time, OEMs are putting HMIs through their paces, taking industrial design cues from the Apple models, and moving into what Berguig considers a Gen 2.0 of the HMI. The first generation was strictly utilitarian, just getting them to work. Most OEMs have crossed that threshold.

“What we always ask ourselves is, “If there is a redesign, how beneficial is it to end users?”  “Does it have value?” Edginton asks. “There are a lot of neat features and programs that can be loaded into an HMI, but is it actually usable for the operator, or just noise?”

The next steps are to get them to work well, efficiently, while borrowing from industrial design best practices.

“The key is going to be intuitiveness for multiple levels of operations,” says Kevin Keller, managing director, K2 Kinetics, York, Pa. “I’m an Apple guy, so naturally I talk about the Apple Effect. If you hand me an Android, I can’t find a home screen, so even in the  consumer world, lack of standardization can be a difficulty. The variety in our industry greatly compounds the need for intuitiveness.”

“We want to see it simplified as well,” adds Axon’s Williams. “An easy navigation that is only ever two or three steps away from any other screen. We need to eliminate the maze, so it will only be two navigation buttons get to a diagnostic screen, or three buttons to get to a video to see how to clear the jam. There are a lot of good HMI companies out there but quite frankly, it’s not the iPhone. I look at operators, I think that everybody knows that intuitive screen, that intuitive feel. That’s where we are pushing some of our suppliers to go, and that's what I want the experience be for the operators. An operator familiar with the HMI is going to run our machines more efficiently.”

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