Redefining Project Management

Packaging companies need a more holistic approach to project management, which means they may not be looking for an engineer for the role, but rather a jack-of-all-trades.

Plexpack Corp
Plexpack Corp

A shortage of skilled workers has many packaging companies turning to workforce development programs to train and certify the next-generation of operators, technicians and maintenance staff. These same companies are also depending on local universities to attract and recruit more mechanical and electrical engineers. But, sometimes, what a company really needs is a psychology and business major, like Lisa Hunt. 

Hunt, the COO of Toronto-based Plexpack Corp., a maker of flexible packaging machinery for food, medical, personal care, pet and other CPG industries, never intended on pursuing a career in this industry. But after 21 years at Plexpack, she’s hooked. 

As a small company of about 45 people, Hunt has had the opportunity to work in all of the different areas of the organization, including marketing, sales and distribution, trade shows, human resources, purchasing, scheduling, IT and ERP, inventory management and she has even built machines on the factory floor. For a while, she managed the entire Plexpack production floor and machine shop.

“And, I’m not an engineer,” Hunt says. What she is, however, is an intelligent, industrious, curious, detail-oriented and creative problem-solver. And, a leader. 

Paul Irvine, the CEO of Plexpack, recognized her unique skillset early on and, as her mentor, moved her into roles throughout the company to provide the experience she would need to ascend to her current position of COO.

Plexpack, like many manufacturers and OEMs, considers project and operations management an important position that requires a comprehension of all of the moving parts in an organization. While engineers have an intricate knowledge of how things work, and are very analytical, many companies would rather not have an engineer overseeing production project management.  Instead, they are turning to individuals with a well-rounded understanding of the overall business. 

“The company wanted someone heading the operations who wasn’t an engineer,” Hunt says, “because it’s a different mindset. The idea is to draw on a 360° view to understand what’s going on throughout the organization to support more strategic decisions. I have had hands-on experience in marketing, sales, trade shows, and I also understand what’s really happening on the plant floor and across the operation. The external and internal insight to each function provides the opportunity to make us stronger as a whole.”

Of course, as someone who is not an engineer—and also a woman—Hunt faced some challenges on the job, noting she did not get a great reception early on from many of the men she was managing on the shop floor.

“The men working in the machine shop are proud. They consider their skills specific, and rightly so,” Hunt says. “They didn’t always respond well to me, so I tried to give them back their autonomy. I was not there to tell them how to do their job, because they knew how to do it the best. I was there to create processes to support them in their work and allow for higher quality output and efficiency. That’s where we met middle ground and more importantly, respect and success.”

But she also worked through the operations chain from start to finish, often getting her hands dirty and, at one point, even building machines herself. She did that because it was important to understand what the staff was going through and what the hands-on issues were, she explains. With that knowledge, Hunt was able to effectively communicate and empower the workforce, which motivated the collective group. 

Hunt is taking the experiences she’s had at Plexpack to the broader world of packaging, specifically through her contributions to PMMI, The Association for Packaging and Processing Technologies. As part of the PMMI Business Intelligence Committee, she’s worked on many of the Quickie Surveys, which provide PMMI members with a benchmark on a variety of topics, including tracking travel expenses and compensation, aftermarket part sales, e-commerce, payment terms, shipping and receiving and more. 

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